One Million Listens

One Million Listens

Tom Evans on Insight TimerThis month I reached a milestone which was not in my wildest of wild dreams and not on any To Do List, or set of goals. My meditations and podcasts on mindfulness have been listened to over 1 million times.

When we hit milestones like this, it’s a good idea to reflect back on how it was achieved and what unexpected events happened along the way.

It also pays dividends to say thanks, so big thanks to Insight Timer for making it happen and thanks to all the 280,000 meditators who listened in. This means many of them tuned in multiple times.

How it happened

The reflections are nicely captured in this podcast with fellow Insight Timer meditation guides, Louisa Tanner Munson and Carl Munson.

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The unexpected events

#1 : I made a transition from an author who had some meditations as accessories to his books to becoming a popular meditation guide who happens to be an author.

#2 : This directly lead to a new career as a keynote speaker and trainer in practical applications of mindfulness.

#3 : I was commissioned to create seven meditations to help with weight management directly as a result of a meditator, and his 3 year old son, listening. The composer of the ambient background  music is Eternell, found through the app.

#4 : The popularity of Just for Today, my most listened to meditation, lead me to creating a series of daily nuggets of mindfulness of the same name. They attracted the illustrator, Siri Stiklestad Opli, and ended up in a book I didn’t plan to write and the formation of a contribution currency initiative on Patreon.

#5 : my new found status has lead to co-authoring a new book called The Big Ü and the creation of an advanced personal development programme called The Biggest Ü. It has been immensely useful in giving credibility and authority to this initiative.

#6 : a steady stream of new clients for my more esoteric self-study courses and 1-2-1 mentoring.

#7 : giving me confidence at the grand old age of 60 to finally put my head fully above the parapet.

Above all it has been the most enjoyable journey and gives me such pleasure to know that 3000 or so people each day are calmer, more relaxed and hopefully a little more enlightened.

All because Maddy Gerrard reached out in August 2016 to ask if I’d like to upload a meditation.

“It only takes one domino to make many others fall down …”

New Magic Dominoes

Big thanks to Maddy, Chris, Nico, Bayley, the rest of the team and the generous benefactors who make the impossible possible. Thanks also to the 4 million and more meditators and all my fellow meditation guides for making the best by far free app on the planet.

Related Links

My meditations on Insight Timer

Louisa Tanner Munson on Insight Timer

Carl Munson on Insight Timer

Eternell on Insight Timer

Weight Management Meditations


Just for Today : Daily Nuggets of Mindfulness

The Big Ü and Biggest Ü




At the end of last year, I had made a switch. Or more accurately a switch had been made for me. Instead of being an author who created meditations to augment his books, I became a full blown meditation creator and producer who has a portfolio of books on the side.

Insight Timer (the first 1)

Like many of these evolutions, it happened gradually and organically and I was about the last to notice. It took this publically available stat for it to really sink in – which increases daily.

Tom Evans on Insight Timer

IncentaHealthAlong Came IncentaHealth (the second 1)

In confirmation that this switch had been flicked, I was approached by Todd McGuire, the CTO of IncentaHealth, a wellness company headquartered in Denver, Colorado. They wanted to augment their wellness app to include meditations. At first they merely wanted to re-use some existing meditations but after a few chats it was obvious to us both that something had to be created from the ground up.

Ludvig Cimbrelius

Along Came Eternell (the third 1)

I’d been musing anyway about using some new background music to give my new meditations a new energy and I had come across an amazing ambient music composer – and all round enlightened soul, as I subsequently found out. Initially I approached Eternell via Insight Timer about using his existing music. To my surprise and delight, he wanted to create something from the ground up too and produced new music to accompany my new meditation words.

You can find more of Eternell’s music on Insight Timer too …

This Made the Seven

Only one month after this collaboration came about, seven new meditations to help those on a weight loss or weight management programme came to be. I posted a sample of the seven on Insight Timer and it seemed to resonate …

See Eating Mindfully reviews …

You can listen to this introductory meditation to sample the delights of what we created together …
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